UNIVERSITIES AND HIGHER EDUCATION INSTITUTIONS ARE PLACES OF BRILLIANCE AND INSPIRATION. HOWEVER, FEW OF THEM FULLY UNDERSTAND HOW BRANDING CAN ENHANCE REPUTATION AND RECRUITMENT.

Which is where the Brand Education comes in. Working closely with university leaders, we help define their institution’s purpose through transformative, long-term thinking. And we use data-led science to create informed brand strategy and focused campaigns.

Who we are

  • Zeenat-Fayaz-_-CEO- Zeenat Fayaz

    Brand & Strategy Director

    Zeenat brings incisive strategic thinking and decisive leadership qualities to The Brand Education. As a brand manager for QS and Times Higher Education, she gained invaluable understanding of how universities are ranked and evaluated — and how they can take steps to improve this. Today, she helps top-tier universities understand the power of branding and use this to enhance their reputations.

  • Emma-Stone-_-Recruitment-and-HR-Advisor_ Emma Stone

    Academic Recruitment & Development

  • James-Brown-_-Academic-Recruitment-Lead_ James Brown

    Academic Recruitment & Talent Management

  • Karen-Mendoza-_-Performance-Director-Media-_-Analytics Karen Mendoza

    Performance Director, Media Analytics

  • Zainab-Fayaz-_-Marketing-_-Strategic-Director Zainab Fayaz

    Marketing & Strategy Director

  • nima-headshot Nima Falatoori

    Creative Director

  • James-Carmichael-_-Content-Manager James Carmichael

    Content Manager

  • Ami-Lee-Anderson-_-Digital-Lead Ami Anderson

    Digital Lead

FOR UNIVERSITIES AND HIGHER-EDUCATION INSTITUTIONS, REPUTATION  AND RECRUITMENT GO HAND IN HAND. WE WORK WITH LEADERSHIP TEAMS TO IMPROVE BOTH. RADICALLY.

When it comes to reputation, we’re like a pair of prescription glasses, helping universities focus on what’s important, using strategic scanning to define, develop and achieve institutional change, goals and objectives. With recruitment, we help to create a virtuous circle, with the best academics attracting the best students. This, in turn, leads to better academic reputation, rankings metrics and brand perception. Win-win.