In episode 12 of Disrupting the Degree, we’re joined by Collette Lux, Executive Director of Communications and Marketing at UCL (University College of London).

We discuss the importance of branding for universities, the process she uses for defining a brand and the inspiration she takes from outside of the education sector. We talk about Collette’s career in brand marketing, from Unilever to the BBC and then to higher education.

Welcome to Disrupting the Degree. The education marketing podcast. With industry trends and actionable ideas across the higher education student experience, brand and marketing.

Throughout this series we’ll bring you expert guests, discussing everything from international education, to digital marketing and blended learning.

This podcast is brought to you by the Brand Education and Carnival Content.