Building Powerful Brands in Higher Education

Take a look at how we developed the Durham University brand through research into student choice and global perception.

Durham University

Where knowledge meets influence

We are The Brand Education. We empower higher education institutions to own their strengths and build meaningful brands by leveraging data and research.

We provide marketing teams with knowledge and insights to strengthen global reputation, gain buy-in from colleagues, inform campaigns, and build strategies that uncover new opportunities for visibility, engagement, and impact.

Revolutionise your brand, read on to discover the latest trends and insights to transform your brand strategy

What our clients say

John-Pritchard,-Durham-University,-UK
John Pritchard

Chair of Russell Group Directors of Strategy and Planning, Director at Durham University

“Durham University partnered with The Brand Education for invaluable insights in enhancing our global reputation. Their collaborative approach covered key functions, providing a clearer profile and growth strategy. Their expertise in data insights and social media guidance proved valuable. Highly recommend for strategic marketing and global positioning.”

Emily-Osborne,-University-of-Wollongong,-Australia
Emily Osborne

Director of Strategic Marketing and Communications at University of Wollongong

“In 2020, the University of Wollongong enlisted The Brand Education for an evidence-based rankings reputation strategy. Their data-led insights gained buy-in across departments, enabling an integrated approach and leveraging resources effectively. I’d gladly engage them again and recommend their services to colleagues in the sector.”

Nicola Vassallo
Nicola Vassallo

Associate Director of Brand and Marketing at Nottingham Trent University

“The Brand Education’s social media expertise in the HE landscape was evident in their NTU collaboration. Bespoke sessions empowered researchers, increasing campaign engagement and global reach. Their nuanced approach led to significant uplift. Look forward to future collaborations engaging our NTU community.”

Louise Brown, Exeter
Louise Brown

Assistant Director, Strategic Marketing and College Delivery at University of Exeter

“The Brand Education provided exceptional insight and expert advice to inform campaign strategy. Their evidence-based approach helped me to secure the investment and focus required to deliver impact. They are a pleasure to work with.”

Elise Webster, USYD
Elise Webster

Marketing Communications Specialist (Research) at The University of Sydney

“The Brand Education conducted a comprehensive analysis and offered data-driven improvements to our strategy, with precise targeting parameters. Their advanced social media workshop for academics was invaluable. Highly recommended for their expertise in applying effective marketing strategies to the higher education sector.”